WELCOME TO THE

THE EDITOR’S EDIT

Where real, proven beauty wisdom meets a sensible approach to self care. Think of this as your insider’s guide to the beauty industry—and the latest products that are actually worth purchasing. At The Editor's Edit, I hope to foster an open, elevated dialogue with a contributing beauty editor at W magazine. This isn't about the fleeting allure of some sexy packaging. We're unearthing beauty gems that will transform you from the inside out, and will resonate among those with discerning tastes.

I aim to cover the beauty world with (at times brutal, but necessary) honesty and thoughtfulness, sharing only the most effective, science-backed finds amid a dizzying, saturated market filled with products and brands. The Editor's Edit is a celebration of beauty as an art form, curated for consumers who appreciate quality products—from the award-winning classics to cutting-edge newcomers.  

Beyond the realm of potions and lotions, I weave into The Editor's Edit snippets from my own life in L.A.: a tapestry of fashion, travels, and moments as a mom, wife and writer, all shared from the heart of the city. Consider this a glimpse into a world where everyday luxuries are savored, and beauty is an expression of our most creative selves.

With Love and Gratitude,

TOOLS Jennifer Knopf TOOLS Jennifer Knopf

Why The Celluma LED Excels Over All Other Beauty Devices 

Allow me to cut straight to the chase—unequivocally, the Celluma LED Light Therapy tool stands above the rest, so let's delve a little deeper into its benefits.

 
 
 
 

One of the questions I’m asked most frequently is: which LED light therapy device reigns supreme for facial treatments?

Allow me to cut straight to the chase—unequivocally, the Celluma LED Light Therapy tool stands above the rest, so let's delve a little deeper into its benefits. 

What exactly does LED red light therapy accomplish, and why do I need to use it? LED light stimulates the mitochondria in cells, energizing them. In fibroblast cells, this boosts collagen and elastin production, leading to firmer, stronger, and more elastic skin, resulting in healthier skin and fewer wrinkles. Need more? How about the fact that LED light has anti-inflammatory properties, which can help in reducing redness, swelling, and irritation in the skin (good-bye puffy eyes!).

As I often like to remind you, in the realm of beauty, we're bombarded with endless devices that promise transformative effects on the skin. But I like to take such claims with a grain of salt. Phrases like “stronger” and “more powerful” are thrown around a lot in this industry, yet in the context of LED red light therapy, a higher intensity doesn't equate to more favorable results (it is also known as low-level light therapy for a reason). The Celluma device is designed to emit between two and 10 joules per square centimeter—precisely because that is the optimal range for skin rejuvenation. Anything below this threshold may be merely ineffective, while exceeding it risks overwhelming your cells, which may actually be counterproductive.  

Also important to note: consistency is key for this tool as well; for visible results, you should commit to at least 25 minutes of therapy thrice weekly. (May I also add that I first started noticing the brand at every major aesthetician’s office.) Plus, the brand’s confidence with their product is real—they don’t pay anyone to talk about the efficacy of their product, nor do they offer discounts. As a final note, I need to reiterate that it can be expensive to go cheap, and cheap to go expensive. Save up and get this tool for $795 and in the long run you will most likely need to spend less on facials, fillers, and foundation. Here’s to your health and your skin.

Cheers!

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Celluma Face
Celluma LITE
Celluma Pro

 
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TOOLS Jennifer Knopf TOOLS Jennifer Knopf

The Must-Have Beauty Tool You Need

As a beauty editor, I often receive questions about waxing or hair depilatory creams, which frustrates me. Not at the asker, but because more people don't incorporate a high-quality laser hair removal tool, such as my absolute favorite the Ulike Hair Removal device into their routine.

 
 

Ulike Air 3 Laser Hair Removal

 
 


As an Iranian-born woman, certain characteristics define us - spirited emotion, a deep affection for family, and a penchant for saffron. However, excessive body hair? That's one thing I'm more than happy to pass on, thank you very much. I prefer smooth skin and no hair anywhere other than my head and eyebrows. As a beauty editor, I often receive questions about waxing or hair depilatory creams, which frustrates me. Not at the asker, but because more people don't incorporate a high-quality laser hair removal tool, such as my absolute favorite the Ulike Hair Removal device into their routine. It should be a universal must-have in every woman's beauty arsenal from the age of 18. I say this with sincerity, I believe if this tool had been available earlier, I could have been far more confident and perhaps lost my virginity earlier. Unlike my laser hair removal experiences in 2001, where each zap felt like medieval electric shock therapy, this tool utilizes sapphire cooling technology, making the process virtually painless. Moreover, it's safe for sensitive areas and won't leave you scarred or pigmented like those outdated laser treatments. Trust me, once you have this device in your hands, you'll wonder how you ever lived without it. And did I mention you can enjoy intimacy whenever you want? Just don’t tell your husband.

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*The products featured here may contain affiliate links.
 
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