WELCOME TO THE

THE EDITOR’S EDIT

Where real, proven beauty wisdom meets a sensible approach to self care. Think of this as your insider’s guide to the beauty industry—and the latest products that are actually worth purchasing. At The Editor's Edit, I hope to foster an open, elevated dialogue with a contributing beauty editor at W magazine. This isn't about the fleeting allure of some sexy packaging. We're unearthing beauty gems that will transform you from the inside out, and will resonate among those with discerning tastes.

I aim to cover the beauty world with (at times brutal, but necessary) honesty and thoughtfulness, sharing only the most effective, science-backed finds amid a dizzying, saturated market filled with products and brands. The Editor's Edit is a celebration of beauty as an art form, curated for consumers who appreciate quality products—from the award-winning classics to cutting-edge newcomers.

Beyond the realm of potions and lotions, I weave into The Editor's Edit snippets from my own life in L.A.: a tapestry of fashion, travels, and moments as a mom, wife and writer, all shared from the heart of the city. Consider this a glimpse into a world where everyday luxuries are savored, and beauty is an expression of our most creative selves.

With Love and Gratitude,

Maryam Lieberman 9/21/24 Maryam Lieberman 9/21/24

Introducing: Letters From Friends

I wanted to create this section in The Editor’s Edit for two important reasons. First and foremost, I hoped to make a permanent place on TEE where people I trust could share valuable insights into products, experiences, and places that enhanced their lives. In today’s media landscape, where endorsements often come with hidden motives, I've noticed far too often a trend of product reviews driven by a need to buy. Are these reviews genuine or merely sales pitches? With this new Letters From Friends section, you’ll hear from makeup gurus, aestheticians, editors, and generally chic people sharing their favorite things—with a dose of honest and insightful wisdom.

Each post will be dedicated to honesty without personal gain; the idea is to share authentic experiences and the things we love. Basically, I want to offer genuine perspectives that will positively impact your life in some way. It could be as simple as a reliable sunscreen or a transformative skincare regimen, a perfume that becomes your signature scent, or a book that offers solace during difficult times (or inspires you to pursue your dreams). I’m not counting out innovative beauty tools, physical therapy, or a hidden gem of a Parisian hotel, either. Sharing without needing anything in return is a valuable and worldly concept that’s often overlooked. So I’d like to foster a little space for it here.