WELCOME TO THE

THE EDITOR’S EDIT

Where real, proven beauty wisdom meets a sensible approach to self care. Think of this as your insider’s guide to the beauty industry—and the latest products that are actually worth purchasing. At The Editor's Edit, I hope to foster an open, elevated dialogue with a contributing beauty editor at W magazine. This isn't about the fleeting allure of some sexy packaging. We're unearthing beauty gems that will transform you from the inside out, and will resonate among those with discerning tastes.

I aim to cover the beauty world with (at times brutal, but necessary) honesty and thoughtfulness, sharing only the most effective, science-backed finds amid a dizzying, saturated market filled with products and brands. The Editor's Edit is a celebration of beauty as an art form, curated for consumers who appreciate quality products—from the award-winning classics to cutting-edge newcomers.  

Beyond the realm of potions and lotions, I weave into The Editor's Edit snippets from my own life in L.A.: a tapestry of fashion, travels, and moments as a mom, wife and writer, all shared from the heart of the city. Consider this a glimpse into a world where everyday luxuries are savored, and beauty is an expression of our most creative selves.

With Love and Gratitude,

WELLNESS Jennifer Knopf WELLNESS Jennifer Knopf

My Morning Beauty Staple? A Probiotic Drink

Explore why nourishing your gut with probiotics like Symprove is essential. Beyond fads like celery juice, probiotics enhance gut health, boost energy, and fortify immunity. With 20 years of experience, I've found Symprove to be the best for maintaining vitality and reducing bloating.

 
 
 

I’ve spent 20 years trying scores of brands, and I’ve found nothing better than Symprove. This product is better than anything else available and comparable.

 
 
 

To those who got so into the celery juice, kale chips, and acai bowl crazes: I urge you to take a step back and recognize the importance of simply nourishing your gut microbiome with probiotics. Focus on strengthening our stomach health without getting swept up in fads! Today, in the year of 2024, there are a billion-plus reasons why you should take a probiotic every morning. Aside from gut health serving a paramount function for your well-being, probiotics help increase your energy levels, fortify immune function and (for the sake of our vanity) they address bloating concerns by harmonizing the gut flora. I’ve spent 20 years trying scores of brands, and I’ve found nothing better than Symprove. This product is better than anything else available and comparable. First, it’s a water-based probiotic solution, so it passes through the stomach into the lower gut without compromising any of the powerful bacteria. Symprove’s strains also produce lactate, which feeds the good bacteria in your stomach. And arguably most important: the evidence is clear in how I look and feel. When I stick to my regular diet and exercise routine, but don’t use Symprove and instead try other probiotics, I notice a decline in my energy levels, skin condition, and I experience more bloating. The proof is in the pudding. And this is a staple in my morning routine that I will never forego.

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